Ric Allan LaFollette
4048 201A st. Langley, BC V3A 1R3
Creative, hands-on professional with expertise in graphic design, art direction, marketing, UI design and project management.
I also excel at customer service and am technically minded in many areas including computer software and hardware.
I have been in the fields of marketing design and management for almost twenty years. My ideas have proven crucial in the
development and growth of businesses. At one employer, within just a few short weeks I helped a product increase its sales
from between one to five units per week sold, to several dozen. My SEO plan increased website traffic over 1000% in the first
month alone. I had also discovered new ways to increase production. At another employer I have played a key role in helping
direct the design of software and mobile apps as well as increasing website traffic and our marketing initiatives have increased
sales. I have experience in managing staff, organizing trade show appearances, as well as overseeing large community events.
I am also a natural born storyteller who loves to write and create short films. I have written a graphic novel among other
works, and have created and filmed my own web series. I have extensive video production experience where I serve as
Producer, Director, Casting Director, Location Scout, Writer, Editor, and Visual Effects Artist either for projects for my
employer or my own personal video projects. This requires me to coordinate schedules across many people and their varying
needs, as well as balance the financial regulations of the production with the proper way to film the story. I live in Canada as a
permanent resident, however I am actually a U.S. citizen and a native of Detroit, MI. This offers me flexibility to work and
travel anywhere in North America.
SKILLS AND ABILITIES
Adobe Creative Suite CS2-Present
Corel Painter X
CorelDraw and Corel Photo-Paint
CSS, PHP, HTML, Java
3D Studio Max
Website and electronic marketing
Visual communication principles
Superb eye for detail
Excellent communication skills
Web site advertising
Website design expert
Complex problem solving
Social media expert
Advanced graphic design
Creative design layouts
CSS, HTML, PHP proficient
HOBBIES AND INTERESTS
Painting and Illustration
Chief Marketing Officer February 2014 – Current
WPS DISASTER MANAGEMENT SOLUTIONS LTD
| Langley, BC |
Product Marketing Manager | Chilliwack, BC | March 2011 – June 2013
Director Of Creative Design And Production | Langley, BC | May 2005 – January 2009
· Direct marketing including print, social media, and trade shows
· Website design and development
· Graphic design
· Video Production
· Coordinating with vendors
· Designed user interface, tools and web pages to meet branding
guidelines and best web practices.
· Copy writing
· Software development
Lustre Products Ltd. 2010-2013
·Implemented marketing strategies which resulted in large growth of customer base.
·Responsible for creative design for web and marketing materials.
·Supported Chief Operating Officer with daily operational functions.
·Worked directly with customers and vendors to achieve specified goals.
·SEO resulting in web traffic increases of over 1000% growth in first month of website relaunch.
·Production team management
Graphic and Web Designer
Euro-Rite Cabinets 2009- 2009
Oversaw many successful marketing agendas. Created various signage, brochures, binders, web pages, magazine ad layouts, and more.
Lago Apparel 2005- 2008
Spearheaded a new approach to apparel design for the company, making it more efficient. Dealt with a variety of clients over the years and left them all completely satisfied.
TRAINING AND EDUCATION
Mastercam Training (CAD program)
Certificate in mastercam training at in-house facility.
Certified in 3D Studio Max, courses in computer programming.
Certificate inComputer Programming
Davenport University 1995-1996
Business and computer training
NOTE: My intentions are to enroll back in school to obtain my degree.
I can also provide stellar references upon request.